Isaac Health CEO Remains Optimistic About Medicare Dementia Model

Jun 18
Jun 18, 2025

Although Donald Trump’s administration has nixed some models being tested by the CMS Center for Medicare and Medicaid Innovation (CMMI), some stakeholders involved in the new Guiding an Improved Dementia Experience (GUIDE) Model aren’t worried that it will end up on the chopping block.

One of them is Isaac Health, which operates a virtual clinic that provides proactive outreach and screening to eligible enrollees, access to virtual specialists and care management. “Alzheimer’s is very much a bipartisan issue; it seems to be that there’s ongoing support” on the Hill, says Isaac Health CEO and Co-Founder Julius Bruch, M.D., Ph.D., after a group of stakeholders met with CMS and members of Congress in June.
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Lauren Flynn Kelly

Lauren has been covering health business issues since the early 2000s and specializes in in-depth reporting on Medicare Advantage, managed Medicaid and Medicare Part D. She also possesses a deep understanding of the complex world of pharmacy benefit management, having written AIS Health’s Radar on Drug Benefits from 2004 to 2005 and again from 2011 to 2016. In addition to her role as managing editor of Radar on Medicare Advantage, she oversees AIS Health’s publications and manages the health editorial staff. She graduated from Vassar College with a B.A. in English.