New Third-Party Marketing Oversight Duties Have Industry Scrambling Before AEP
-
Oct 06, 2022
After observing a high volume of marketing-related complaints that the federal government believes are driven by the actions of third-party marketing organizations (TPMOs), CMS this month is implementing several new requirements aimed at protecting Medicare beneficiaries as they compare coverage options during the 2023 Annual Election Period (AEP) that starts on Oct. 15. And while one trade group is concerned that the changes may leave some independent agents and brokers out of the AEP, two marketing experts say they don’t anticipate a major shakeup and are hopeful that the changes will only weed out the bad actors. Read more© 2024 MMIT
The Latest
Meet Our Reporters
Meet Our Reporters
GAIN THERAPEUTIC AREA-SPECIFIC INTEL TO DRIVE ACCESS FOR YOUR BRAND
Sign up for publications to get unmatched business intelligence delivered to your inbox.